About the Oklahoma Challenge

The Oklahoma Challenge was created in 1984 to address the dangers of teen drunk driving and encourage young drivers to wear their seat belts. Following great success in these areas, Oklahoma Challenge turned its attention to a rising concern - the dire problem of distracted driving, especially among people 15-20 years-old. Working in partnership with the Oklahoma student groups, the Oklahoma Challenge has endeavored to educate teens about the dangers of engaging in distracting activities - such as texting, talking on the phone and applying make-up - while driving. From the beginning, the Oklahoma Challenge has been unique from other initiatives in that it empowers student leaders to go back to their schools and put on the awareness activities themselves – teen to teen. By focusing on peer-to-peer communications instead of an adult-driven campaign, the messages about the dangers of distracted driving are more likely to make a lasting impact. In fact, research shows 44 percent of teen drivers say that they would be thankful if a passenger complained about their texting while driving,