Buckle Up for LOVE

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Use Valentine’s Day (or any day) to promote seatbelt use at your school/organization. Use this graphic to make signs, flyers, stickers, bumper stickers, put it on a digital billboard, Valo-grams or anything you want. Take it a step further and ask a local business to sponsor your campaign and add their logo to your materials.

Sample Daily Announcement:

Show the people you care about some love and Buckle Up for LOVE.

Did you know that wearing your seatbelt as a front-seat passenger can limit your chances of serious l injury by 50% and of dying by 45%. (NHTSA) 15,000 lives are saved every year by wearing a seat belt. (NHTSA) You can save your life by buckling up every time and save the lives of your friends by making it standard practice to have everyone in the car with you buckle up too.

To complete the activity:

Develop and implement a Buckle Up for LOVE campaign. Take pictures. Feature it on social media and have students make reels and posts about it on their personal social media accounts.

Base points for completing the challenge, bonus points for social media attention.

• Take photos/videos of your initial posts
• Take a screenshot of how viral your posts have gone for bonus points

Is This Activity Online, In-person, or both: Online
Category: Free
Point Value: 300 - 1000 depending on scope!

Submission Instructions: To get your points

  1. Complete the activity as described above.

  2. Take photos/video of students participating in the activity.

  3. Click "Submit Points."

  4. Fill out the online submission COMPLETELY

  5. Enter the name and email of the submitter

  6. Upload your photos/video and a brief description of the activity (including the date of completion and any people pictured in the photo).

  7. Schools must take new photos with and submit these pictures to earn points again for the current year.

  8. We will be updating the Leaderboard weekly. Please have patience if your points do not show immediately.

Share photos and videos to school social media sites and tag Oklahoma Challenge and sponsoring safety organization.

  • Facebook #okchallenge or @OKChallengeDistractedDriving

  • Twitter @OK_Challenge or #okchallenge

  • Instagram @oklahomachallenge or #okchallenge

About/Contact Information:

Contact Name: Nele Rogers

Email: nelerogers@oklahomachallenge.org

Phone: (405) 618.0901

Organization: Educational Alternatives - Oklahoma Challenge

About Your Organization: The Oklahoma Challenge was created in 1984 to address the dangers of teen drunk driving and encourage young drivers to wear their seat belts. Following great success in these areas, Oklahoma Challenge turned its attention to a rising concern - the dire problem of distracted driving, especially among people 15-20 years-old. Working in partnership with the Oklahoma student groups, the Oklahoma Challenge has endeavored to educate teens about the dangers of engaging in distracting activities - such as texting, talking on the phone, and applying make-up - while driving. From the beginning, the Oklahoma Challenge has been unique from other initiatives in that it empowers student leaders to go back to their schools and put on the awareness activities themselves – teen to teen. By focusing on peer-to-peer communications instead of an adult-driven campaign, the messages about the dangers of distracted driving are more likely to make a lasting impact. In fact, research shows 44 percent of teen drivers say that they would be thankful if a passenger complained about their texting while driving.

Organization Website: https://oklahomachallenge.org

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